Hi, I’m Alison.
Building an email list is just about essential for any tiny business or blogger. The big question is which email marketing provider do you use? In many ways your choice will depend on what you need from the service. These are some of the best email marketing providers available. I suggest you check out their full list of features and decide what you need before signing up. Do you need to send image rich newsletters? Is segmentation important? What about downloading freebies? Or do you need an abandoned cart feature for selling products? When you’re ready, make the most of my deals specially negotiated for Simply Hatch readers!
Email Marketing Service Providers
ConvertKit is best for bloggers. Unless you need to send image rich newsletters, ConvertKit wins hands down for creators. I use ConvertKit to send all my emails for Simply Hatch.
Constant Contact comes packed with powerful features for the small business user and provides excellent support. It’s a top choice for eCommerce and image rich newsletters.
Getting Started With Email Marketing
There’s a lot to think about when it comes to selecting your email marketing service provider. Start off with how you want your emails to look. Do you want your newsletters to be mainly text or do you want a choice of terrific looking templates to showcase your images and products?
Now images are great. Most of us are very visual people but think about this before you make a quick decision. Many email clients such as Outlook will block images in newsletters for your privacy protection. You have to agree to download them. Suddenly that terrific template doesn’t look quite so good.
For most bloggers, setting up automated email sequences, being able to offer freebie downloads and segmenting lists are a high priority. You want landing pages to grow your list rapidly and the ability to tailor your emails to your customers interests. ConvertKit is the ideal choice. A platform designed for bloggers and creators by… bloggers and creators!
If you’re selling a wide range of physical products online or maybe you have a magazine style blog with lots of image rich articles, your needs for your email list provider will be very different.
Maybe you need to send abandoned cart notifications. (A must-have feature for store owners). Or perhaps send details of up-coming events and add trackable coupons.
With a magazine-style blog your template newsletters need to be fresh and visually appealing. A drag and drop editor allows you to up-date your newsletters quickly to inspire your readers.
Constant Contact is a terrific choice for eCommerce stores and magazine-style blogs. It’s a platform with a huge presence and it’s going to be compatible with most applications.
Combined with their excellent support and a packed list of features, Constant Contact should be on your radar if you’re a small business looking for an email list provider.