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How To Choose A Domain Name For Your Blog

Check Your Domain Name Is Available!

Use the tool below to check for your domain name. Your domain name is the address of your website. For example, mine is simplyhatch.com. Follow these tips for how to choose a domain name for your blog:

  • Avoid hyphens, misspellings and numbers.
  • Make sure the domain name looks right. www.fartogo.com could be remembered for the wrong reasons.
  • Use .com if you’re in the US aiming for Worldwide customers. When your focus is on just one country, pick the best extension for that country, for example .co.uk

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how to choose a domain name

How To Choose A Domain Name

So many people seem to get this step wrong – choosing a domain name. It’s easy to get fixated on a particular name and when you find it’s not available start coming up with difficult to remember variations.

Follow these tips to make sure you don’t end up with a terrible name you’ll loath before the end of your first blogging year…

Keep It Simple

Domain names should be short and sweet. The shorter the better. That’s why one word blog names are impossible to find without paying a huge premium for the domain.

If the name you want isn’t available, come up with a list of adjectives you can add to the name you want. For example, I added “Simply” to the word “Hatch” to come up with mine.

Still struggling? Add another descriptive word.

Never Pay For Premium Domain Names

Unless you’re a big corporation, with lots of money to throw around, it’s not worth paying for premium names. Just think of all the better things you could spend the money on, a professional theme, better hosting, email marketing… just about anything is a better use of your money.

It’s always possible to come up with a different name. As long as your name is reasonable short and not too hard to remember, it doesn’t have to be terrific. There are some very successful bloggers with terrible blog names. Trust me on this one!

Don’t Go For Misspellings

I have a personal hatred of using misspellings for names. Yet apart from making me cringe, they will make it almost impossible for someone to search for your blog.

Try and avoid meaningless words

Jeff Bezos originally came up with the name Cadabra when he first launched his online bookstore. It’s a shortened version of the word abracadabra.

I wonder if Bezos would have been quite as successful if he hadn’t later changed the name to Amazon?

Never add numbers

Take my word for it and don’t add random numbers to the blog name you want. The same goes for hyphens and underscores.

If the name you want isn’t available, think of another one. Don’t come up with an abomination of the original name.

Check How Your Name Looks

Some names just don’t look right. Right them out and get a second opinion. Watch out for different ways the name can be broken up or misinterpreted.

Don’t Over-Think It

Your domain name isn’t that important. Come up with something that’s okay. You don’t have to absolutely love it. It just has to do the job.

It’s more important to get started creating content for your blog than spend days agonising over the perfect name. The perfect name doesn’t exist. Come up with something that’s okay and move on.